12 May Identify Goals When Conducting UX Research
Are you developing a new product ? Marketing a not-so-new service ? It's always best to identify your goals before beginning your UX Audience Research. This will help to organize your findings....
Are you developing a new product ? Marketing a not-so-new service ? It's always best to identify your goals before beginning your UX Audience Research. This will help to organize your findings....
A frequent mistake in UX Customer Research is generalizing a finding from a conversation to the audience at large. The customer journey – the path from prospecting to purchase to longtime loyalty –...
Customer experience management is the art and science of managing all customer interactions across all touch points. Customer experience is measured as the total value proposition delivered to the customer—both from physical attributes...
Discover + Define + Design + Develop + Optimize Understanding your business is always the first priority. Who are your customers? Who’s using your application? Through analytics and testing, we discover the true users. What...
Q: What is WCAG? Is it the same as Section 508? A: No, WCAG and Section 508 are different. WCAG is an acronym that stands for Web Content Accessibility Guidelines. These guidelines are...