Sponsorship is a full alternative to traditional media marketing and a platform where consumers are more receptive to hearing your message. Whenever you can integrate your product and service into the game or the active performance, your message becomes much more believable to your target audience.
Professional gaming has a growing fanbase, with a global audience not far short of 400 million, worth a revenue projected to be into the billions in three years’ time. eNASCAR Heat Pro League Showcase races, the 100 drivers who are fighting for supremacy ahead of the upcoming Pro League draft battled on the half-mile paper clip known as Martinsville Speedway.