09 May UX Customer Research Mistakes
A frequent mistake in UX Customer Research is generalizing a finding from a conversation to the audience at large. The customer journey – the path from prospecting to purchase to longtime loyalty –...
User Experience (UX)
16 Sep Customer Experience Management (CEM)
Customer experience management is the art and science of managing all customer interactions across all touch points. Customer experience is measured as the total value proposition delivered to the customer—both from physical attributes...
22 Mar Waterfall Methodology UX
Ethnographic research (Contextual Inquiry) is an UX technique in which research occurs at the real world location where the experience is intended to occur. This approach values the context in which the...
12 Mar User Experience Methodology
Discover + Define + Design + Develop + Optimize Understanding your business is always the first priority. Who are your customers? Who’s using your application? Through analytics and testing, we discover the true users. What...
13 Nov Responsive Web Design
Posted at 13:53h
in Mobile Development, Mobile Marketing, responsive web design, Uncategorized, User Experience (UX), UX
It's the way of making a single website that works effectively on both desktop browsers and on mobile devices. Responsive architecture gives the best quality browsing experience - whether on a mobile...
04 Oct The Relevance of Multicultural Mobile Marketing
Multicultural Marketing Relevance in a World of Diversity Understanding consumer behavior is the key to any successful marketing campaign in today’s multicultural, diverse and highly mobile world. Today's customer is not the customer...
28 Sep HTML 5 Cheat Sheet
HTML5 introduces many cutting-edge features that enable developers to create apps and websites with the functionality, speed, performance, and experience of desktop applications. But unlike desktop applications, apps built on the web...
09 Jul What is WCAG?
Posted at 20:06h
in Content Creation, responsive web design, UI, Uncategorized, User Experience (UX)
Q: What is WCAG? Is it the same as Section 508? A: No, WCAG and Section 508 are different. WCAG is an acronym that stands for Web Content Accessibility Guidelines. These guidelines are...
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